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The Truth about Logos on Windscreens & Padding

Logos are used everywhere in the sports world. From custom windscreens, to turf fields, and custom wall padding. A team logo or name becomes a focal point for fans, and helps boost team pride and sponsorships.
baseball-field-cover-logo
For the casual fan, a logo is a logo. But for the sports facility owner, high quality logos are essential, and can become very expensive to replace if a cheap method is used. Most people have no idea there is a huge difference between logo printing techniques – the goal of this article is to educate the untrained shopper, and help you make the best decision for your budget & application.

Digitally Printed vs Screen-Printed / Painted Logos

Digital logos are the most common form of logo printing in the sports world, & not coincidentally also the most economical option available. Similar to your home paper printer on a much larger scale, the mesh is fed through a machine which embosses the colors onto the windscreen. While this may sound pretty high-tech & cool, it’s actually an inferior technique when it comes to longevity in the logo world. Keep reading to find out more…
There are 4 types of logo printing that can be used on windscreens & padding, listed in order of quality from low to high.
A) Digital Logos printed on the front – white material on the back. (Example application – Baseball Field Windscreens)
Digitally Printed Logo

Digitally Printed Logo

Pros:
  • Cheapest option
  • Looks good on the front, for a period of time
Cons:
  • White backing
  • Main color on the front of the windscreen or padding can also fade along with the logos, leaving a white background

B) Digitally printed logos sewn onto the face – colored material.

Pros:
  • Economical
  • Mesh or vinyl is colored on front & back
Cons:
  • Logos / letters will are raised. From a distance this is unnoticeable, but for close-up viewers the raised letters may be noticeable.
  • Not as professional appearance as smooth surface.
Digital Logo

Digital Logo

C) 100% digitally machine printed logos & material.

Pros:
  • Economical
  • Mesh is colored on front & back
  • Logos are embossed onto mesh or vinyl, creating a smooth surface
Cons:
  • Not as durable as screen-print or chromabond paint

D) ChromaBond Painting (i.e. High-End Screen-Printing)

(Example application: Tennis Court Windscreens)

ChromaBond Painted Logo

ChromaBond Painted Logo

Pros:
  • Extremely durable
  • Hand-painted
  • Paint fuses to material
  • Logos outlast life of material itself
  • Mesh or vinyl is colored on front & back
  • Smooth surface
  • Most professional / brightest logo appearance
  • Never fade / chip / flake
Cons:
  • Most expensive option

 

 

 

 

More info about ChromaBond Painted Logos from the manufacturer:

With Chroma-Bond® Imprinting, the back of the windscreens will be the same color as the front, which differs from digital print where the back of the windscreen will be white since most machines can only print to white mesh. Depending on the environment, digital print tends to chip, flake, or fade within the first two years if not sooner.
ChromaBond Painted Logo

ChromaBond Painted Logo

 

 

Chroma-Bond® Imprinted Logos almost always exceed the life of the material because the paint we utilize during the hand-painted process actually becomes a part of the material itself.

These sharp multi-color images will outlast other processes. Eliminates the problems of digital printing, like weathering, premature fading, scuffing, and unsightly white mesh backside color. Images will last outdoors as long as the fabric, something not true with digital imprinting. Skilled craftspeople use state-of-the art graphics technology to produce custom imprints that are highly resistant to scuffing, sunlight, and weathering. Highly spike, cleat, and racquet resistant. Our thick double coating process literally bonds the image into the vinyl and completely masks the underlying fabric color, so image colors are vivid and true.

 

 

 

In Review

For some users, digital logos are the perfect solution. A nice looking logo, easy on the budget, that will last for a couple seasons or maybe more depending on the environment.

For others that prefer top quality who want to do it right the 1st time, and need the absolute best looking logos available, ChromaBond is the ideal product.

We are distributors for all of the products outlined this review, such as windscreens & padding. Simply contact us with your logo or lettering, preferred style, and we will provide a quote. Or review our custom windscreen calculator for instant pricing.

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Other examples of digital & painted logos — you be the judge!

ChromaBond

ChromaBond Painted

 

ChromaBond Painted

ChromaBond Painted

Sewn-On Logo

Digital Sewn-On Logo

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2 Comments

  1. Steve Tisbert
    Posted March 20, 2015 at 8:41 pm | Permalink

    Is Chroma Bond painted logo included in price? I would like one similar to the St. Anselm. Thank you,
    Steve

    • Posted March 23, 2015 at 10:56 am | Permalink

      Hi Steve,
      Chroma Bond logos are custom quoted, so the windscreen pricing on our site does not include the cost for logos.

      If you’d like a quote, please email your logo to info@practicesports.com for a quote.

      Thanks for your interest in our custom windscreens!

      Chad
      practicesports.com
      402-592-2000

One Trackback

  1. By Windscreen Buyer’s Guide on June 5, 2014 at 4:23 pm

    [...] Read our detailed Windscreen Logo Review [...]

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